APPSERV
Providers of managed IT services. Sick of all the industry jargon. A mismatch between how they looked and how they felt. And wanting to raise their profile, grow the business and take on the competition. Appserv wanted to look no-nonsense, responsive, uncomplicated and they wanted to keep it simple. That being the case, the strapline could only be Simplfy IT; which captured the essence of their business model.
